Transform Your Patterns into Custom Gift Wrap
Published 31 January 2025
Are you a pattern designer or illustrator looking to bring your designs to life? Custom gift wrap is a fantastic way to showcase your creativity and provide a unique product for your customers. With Papello’s custom gift wrap printing services, you can easily turn your patterns into stunning wrapping paper that stands out. Here’s how you can get started and why this is an excellent opportunity for your creative business.

Why Custom Gift Wrap?
Custom gift wrap allows you to personalise the gift-giving experience, making each present feel extra special. For pattern makers, it’s an opportunity to diversify your product offerings and reach a broader audience. Imagine your intricate patterns and vibrant designs adorning gifts all over the world!
Custom Gift Wrap for Different Designers
- Illustrators and Pattern Designers
- Matte Finish: Perfect for detailed illustrations, matte wrapping paper provides a sophisticated look and feel. It’s non-reflective, making the colours and lines of your illustrations stand out without any glare.
- Satin Finish: For more vibrant and eye-catching designs, the satin finish enhances the colours and adds a luxurious feel. This is ideal for bold and festive patterns.
- Watercolour Artists
- Watercolour designs can look stunning on custom gift wrap, especially with the right paper choice. The matte finish is excellent for subtle, soft watercolour designs, ensuring the delicate details are captured perfectly.
- Digital Artists
- For those who work digitally, custom gift wrap offers a new medium to showcase your art. The precision of digital designs translates beautifully onto satin wrapping paper, making your colours pop and adding a professional finish to your work.
How to Create Custom Gift Wrap with Papello
- Select Your Paper Type
- Choose between matte and satin finishes. Both options are available as sheets or rolls, catering to different needs and preferences.
- Upload Your Design
- Use Papello’s easy-to-follow templates to upload your artwork. Make sure your design is in a high-resolution format to ensure the best print quality.
- Place Your Order
- Once your design is uploaded, place your order and select your delivery preferences. Papello prints and ships your custom gift wrap within 24-48 hours, ensuring a quick turnaround.


Benefits of Using Papello for Custom Gift Wrap
- High-Quality Printing: Papello uses the latest printing technology to ensure your designs are reproduced with precision and vibrant colours.
- Eco-Friendly Options: All wrapping paper is made from eco-friendly materials, making it a sustainable choice.
- Flexible Ordering: No minimum order quantities mean you can print as little or as much as you need, making it perfect for both personal use and small business needs.
Tips for Selling Custom Gift Wrap
- Market Your Designs: Use social media and online marketplaces to showcase your custom gift wrap. Beautiful product photos and engaging descriptions can attract customers.
- Seasonal Themes: Create designs for different holidays and occasions to appeal to a wider audience. Christmas, birthdays, and weddings are all great themes for custom gift wrap.
- Bundle Products: Offer gift wrap as part of a bundle with other custom products like greeting cards or stationery to increase sales.
Best Places to Sell Custom Gift Wrap
Creating beautiful custom gift wrap is just the beginning. To reach potential buyers, you’ll need to know where to sell your creations. Here are some of the best platforms to showcase and sell your custom gift wrap:
1. Etsy
Etsy is a global marketplace known for handmade and vintage items, making it perfect for custom gift wrap. Here’s why Etsy is a great choice:
- Large Audience: Etsy attracts millions of buyers looking for unique, handcrafted products.
- Customisation: You can personalise your shop to reflect your brand and style.
- SEO-Friendly: Etsy’s search algorithm helps potential customers find your products.
To maximise your sales on Etsy, use high-quality images, detailed descriptions, and relevant tags to help your custom gift wrap stand out.
2. Not on the High Street
Not on the High Street is a UK-based platform that specialises in unique, personalised products from independent sellers. Here’s what makes it an excellent platform for selling custom gift wrap:
- Curated Marketplace: Products are carefully curated, which means your custom gift wrap will be featured alongside other high-quality, unique items.
- Brand Exposure: The platform’s marketing efforts can help boost your brand visibility.
- Target Audience: Customers on Not on the High Street are specifically looking for unique and personalised gifts, which aligns perfectly with custom gift wrap.
To succeed on Not on the High Street, ensure your product listings are clear, professional, and highlight the uniqueness of your designs.
3. Your Own Online Store
Having your own website or online store gives you complete control over your brand and customer experience. Platforms like Shopify or WooCommerce are great for setting up an online store. Benefits include:
- Full Control: You can customise every aspect of your store, from design to customer interactions.
- Direct Customer Relationship: Build a loyal customer base without the competition of a marketplace.
- Higher Margins: Without marketplace fees, you can potentially earn more per sale.
4. Local Boutiques and Craft Fairs
Selling your custom gift wrap at local boutiques and craft fairs can help you reach a new audience and build local recognition. Benefits include:
- Personal Interaction: Engage directly with customers and receive immediate feedback.
- Community Building: Connect with other local artists and small business owners.
- Immediate Sales: Customers can purchase and take home your products on the spot.
By leveraging platforms like Etsy and Not on the High Street, as well as setting up your own online store and participating in local markets, you can successfully sell your custom gift wrap and reach a wide audience. Each platform has its unique advantages, so choose the ones that best fit your business model and target audience. Start showcasing your custom gift wrap today and watch your creative business grow!
Conclusion
Custom gift wrap is a unique and creative way to showcase your patterns and designs. Whether you’re an illustrator, watercolour artist, or digital designer, Papello’s custom gift wrap printing service provides the tools you need to turn your designs into beautiful wrapping paper. With the added option of giclée printing, you can ensure your custom gift wrap is of the highest quality. Start creating and selling your custom gift wrap today with Papello!
For more details, visit Papello’s custom wrapping paper page.